Warren Miller Entertainment launches the “HEAD to Squaw Video Contest” in partnership with HEAD/Tyrolia and Squaw Valley | Alpine Meadows

Category: Press Release

Skiers, snowboarders and lovers of the mountain lifestyle are invited to participate in a video contest that could win them the opportunity to be featured in Warren Miller’s 68th feature film in 2017

FOR IMMEDIATE RELEASE

Boulder, Colo. – March 14, 2016 – This week, Warren Miller Entertainment (WME), HEAD and Squaw Valley | Alpine Meadows are excited to launch the “HEAD to Squaw Video Contest." Contestants worldwide are encouraged to submit user-generated videos showcasing his or her skills as a skier/snowboarder or as a cinematographer/editor. Submissions are not limited to ski or snowboard footage. Video edits that demonstrate and amplify the mountain lifestyle are welcomed as well.    

The grand prize for this user-generated video contest will include a ski and boot package from HEAD and an invitation to film with WME at Squaw Valley | Alpine Meadows during the 2016-2017 season. The winning video will also be presented on-screen before every Warren Miller Film Tour screening in 2016. 

“The HEAD to Squaw Video Contest’ is the ideal platform for Warren Miller fans to demonstrate their talents in an organic setting where their peers influence the decisions,” says WME Managing Director, Andy Hawk. “We hope to see footage from mountains and ski towns far and wide and we are eager to work with a skilled individual on production of our 68th feature film in Squaw.” 

Contestants will upload their video to the WME website and can share their entry on social media to gain votes. Voting will be tiered and open to the public until the third and final round. At the end of the third round on Aug. 26, the 4 videos with the most votes will be put before a panel of judges including Jeremy Jones, JT Holmes, Jonny Moseley and representatives from Warren Miller Entertainment, HEAD and Squaw Valley | Alpine Meadows. The panel of judges will select the GRAND PRIZE winner based on the entrants’ talent either as a cinematographer/editor OR as a winter sport athlete. Of the remaining three finalists, the video with the most fan votes will be awarded the Fan’s Choice prize. 

The submission period is from 9am MST on Monday, Mar 14 until 5pm MST on Friday, May 20. From here, the various rounds of voting will take place. The rounds are as follows:

VOTING ROUND 1: June 1– July 1
•    Period of fan voting, where a unique visitor can only vote one time during this period
•    The top 16 videos will advance to the next tier
•    At the end of this period, all vote counts reset to 0

VOTING ROUND 2: July 11– August 5
•    Second period of fan voting
•    The top 8 videos will advance to the next tier 
•    At the end of this period, all vote counts reset to 0

VOTING ROUND 3: August 9 – August 26
•    Third period of fan voting
•    At the end of this period, the top 4 videos will be brought before the panel of judges and a winner will be chosen. 

Further logistics with terms and conditions can be found at the HEAD to Squaw Video Contest Rules Page

About Warren Miller Entertainment
Warren Miller Entertainment has been a pioneer in action sports cinematography since 1949. It is a multichannel media and distribution company and is currently in production for its 67th feature film. Warren Miller Entertainment is a division of Active Interest Media and is based in Boulder, Colorado.

About Squaw Valley | Alpine Meadows
Voted 2016 ‘Best Ski Resort’ in North America by USA Today and 10Best Readers’ Choice, Squaw Valley Alpine Meadows is an internationally renowned mountain resort in North Lake Tahoe that spans over 6,000 skiable acres. The resort features slopeside lodging at The Village at Squaw Valley®, which bustles year round with nonstop events and nearly 60 bars, restaurants and boutiques. With an annual average of 450 inches of snowfall and 300 sunny days, Squaw Valley Alpine Meadows is known as the spring skiing capital as it provides one of the longest ski and snowboard seasons in Lake Tahoe. Over 65 percent beginner and intermediate terrain and 14 easy-to-navigate mountain zones welcome skiers and riders of all ability levels. Visit squawalpine.com or call 1.800.403.0206 to learn more.

About HEAD Skis 
HEAD BV is a leading global manufacturer and marketer of premium sports equipment and apparel.

Our business is organized into five divisions: Winter Sports, Racquet Sports, Diving, Sportswear and Licensing. We sell products under the HEAD (alpine skis, ski bindings, ski boots, snowboard and protection products, tennis, racquetball, paddle and squash racquets, tennis balls and tennis footwear, sportswear and swimming products), Penn (tennis balls and racquetball balls), Tyrolia (ski bindings) and Mares (diving equipment) brands.

The Company’s key products have attained leading market positions based on sales and reputation and have gained high visibility through their use by many of today’s top athletes. 

Media Contacts 
Jessi Hackett, Warren Miller Entertainment, JHackett@aimmedia.com
Meghan Funk, Warren Miller Entertainment, MFunk@aimmedia.com 

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