FOR IMMEDIATE RELEASE
Cinch PR on behalf of Squaw Valley | Alpine Meadows
JVP Communications on behalf of Squaw Valley | Alpine Meadows
SQUAW VALLEY SKI HOLDINGS, LLC TO REPLACE SIBERIA EXPRESS LIFT THIS SUMMER
[Olympic Valley and Alpine Meadows, Calif.] May 12, 2015 – Squaw Valley Ski Holdings, LLC today confirmed plans to upgrade the Siberia Express chairlift this summer in an effort to enhance the on-mountain guest experience for the 2015-16 winter season and beyond. Plans include replacing the Siberia Express, currently a high-speed quad, with a high-speed six-passenger chairlift designed to improve reliability, efficiency, and operational effectiveness.
“Our team is committed to continually enhancing the mountain experience at Squaw Valley Alpine Meadows, and providing our guests with access not only to the best skiing and riding in Tahoe, but to an incredible recreational experience in an iconic destination,” said Andy Wirth, president and CEO of Squaw Valley Ski Holdings, LLC, the parent company of Squaw Valley and Alpine Meadows mountain resorts. “Upgrading the Siberia Express lift to a high-speed six-passenger chairlift is guaranteed to have a positive impact on the skier experience on the upper mountain at Squaw. In addition, the lift has been designed in a way that will improve its ability to operate during inclement weather.”
The Siberia Express chairlift is one of the most popular lifts at Squaw Valley, and is used primarily by intermediate and advanced level skiers and riders to access terrain including Siberia Bowl, Mainline and the Mainline Terrain Park, as well as the sprawling Gold Coast area. The lift will be replaced in its same location during the summer, and will open during the 2015-16 winter season.
With yet further lift improvements and the introduction of the new “worry-free guarantee,” Squaw Valley Alpine Meadows is making it easier than ever for skiers and snowboarders to commit to the purchase of next winter’s season pass. The “worry-free guarantee” includes the ability for 2015-16 Gold or Silver Tahoe Super Pass holders to roll over up to four unused days during the 2015-16 winter season for credit toward the purchase of a 2016-17 Tahoe Super Pass. Gold or Silver 2015-16 Tahoe Super Passes must be purchased by May 14, 2015 to take advantage of the “worry-free guarantee.”
For more information about Squaw Valley Alpine Meadows, or to purchase a 2015-16 Tahoe Super Pass visit squawalpine.com.
About Squaw Valley | Alpine Meadows
Squaw Valley | Alpine Meadows is an internationally renowned ski resort in North Lake Tahoe that spans more than 6,000 skiable acres. The resort features 42 lifts and 270 trails, as well as the European-inspired Village at Squaw Valley featuring nearly 60 restaurants, bars, boutiques and art galleries. Snowfall averages 450 inches, providing one of the longest ski and snowboard seasons in Lake Tahoe, and establishing Squaw Valley Alpine Meadows as a top destination for spring skiing and boarding. The resort also boasts one of the region’s only mountain-top beginner areas and several intermediate skier havens including Shirley Lake and the newly renamed Pacific Crest Bowls.